SESAME WORKSHOP STEPS UP TO THE MIC WITH SINGING MACHINE X SESAME STREET LICENSING DEAL
4.6.2023, 4:07:00 PM
626

Home /Media Center / News / SESAME WORKSHOP STEPS UP TO THE MIC WITH SINGING MACHINE X SESAME STREET LICENSING DEAL
4.6.2023, 4:07:00 PM
626
The Singing Machine Co. is partnering with Sesame Workshop to release a line of Sesame Street singalong toys. The toys will feature well-loved characters from the Sesame Street series such as Elmo, Cookie Monster, Big Bird, and Abby Cadabby.
Singing Machine has an extensive portfolio of at-home and in-car karaoke products, including a Kids Series which features portable plush karaoke animals and a Bluetooth speaker designed for kids to sing karaoke with.
Source: The Toy Book.

Bringing Hong Kong Culture into a Toy Store: 52TOYS Opens Airport Exclusive Store in Hong Kong
Recently, 52TOYS officially opened its new store at Hong Kong International Airport, located in the departure area of Terminal 1 (Airside, restricted zone). Positioned in one of the world's major travel hubs, the store combines immersive spatial design with a curated product lineup to serve global travelers and strengthen the brand's international presence.

Snacks Turned Toys: How Big Can This Emerging Trend Get?
This article explores the emerging trend in North America where well-known food and snack brands are being transformed into toys through cross-industry collaborations. Iconic product designs are reimagined as plush toys, blind boxes, and lifestyle merchandise. Driven by strong brand recognition and emotional appeal, these products are gaining popularity not only among children but also adult collectors, making "snacks turned toys" a fast-growing emerging category.

CSI-Certified Golden Horse Arts & Crafts Brings Smart Wooden Educational Play to Global Toy Markets
With integrated design, R&D, production, and sales capabilities, Golden Horse serves global buyers with educational toys, teaching aids, and puzzle solutions.

Zhejiang Mingsen Toys Introduces New Wooden Pretend-Play Collections
Zhejiang Mingsen Toys Co., Ltd. has expanded its portfolio with new wooden pretend-play products, bringing creative and educational play experiences to children while offering flexible sourcing solutions for global buyers.